Philip Ottaviani | Framingham Real Estate, Marlborough Real Estate, Ashland Real Estate


For those who want to sell a home sooner rather than later, there is no time like the present to start preparing for the home selling journey. Lucky for you, we're here to teach you about the home selling journey and ensure you can enjoy a fast, profitable house selling experience.

Now, let's take a look at three tips to help you put together a home selling strategy.

1. Learn About the Local Housing Market

The real estate market is in constant flux. Thus, a housing sector that favors buyers today may shift into seller's favor tomorrow, or vice-versa.

If you learn about the local housing sector, you can differentiate a buyer's market from a seller's market. Then, you can map out your home selling plan accordingly.

Take a look at the prices of recently sold houses in your city or town. If you find that homes are selling at or above their initial asking prices, this may be a sign of a seller's market. Or, if houses are selling below their initial asking prices, the current real estate sector likely favors buyers.

Furthermore, examine how long houses stay available before they sell. If you discover that residences linger on the real estate market for many weeks or months before they sell, you will need to prepare to enter a buyer's market. On the other hand, if houses are selling as soon as they become available, a seller's market may be in place.

2. Find Out What Your House Is Worth

Conduct a house appraisal – you'll be glad you did. If you perform a property appraisal, you can obtain an accurate valuation of your house and price your residence appropriately.

Typically, a home appraiser will examine your residence both inside and out. This property expert also will evaluate assorted housing market data. After a home appraiser's work is complete, he or she will provide you with a property valuation.

With a property valuation in hand, you can establish an aggressive initial asking price for your residence. This price will help you stir up interest in your residence as soon as you list it.

3. Hire a Real Estate Agent

There is no need to work alone as you try to navigate the home selling journey. Thankfully, you can hire an expert real estate agent who can take the guesswork out of selling any house, at any time.

A real estate agent understands what it takes to sell a home in a buyer's or seller's market. He or she will help you establish an aggressive initial asking price for your house and promote your residence to dozens of potential buyers. Plus, if you receive an offer to purchase your home, a real estate agent will help you assess this proposal and make an informed decision.

When it comes to getting ready to sell a home, there is no need to stress. Take advantage of the aforementioned tips, and you can craft an effective home selling strategy.


The home selling journey may be perilous, particularly for an individual who is unprepared for potential pitfalls. Fortunately, there are lots of things that you can do to quickly identify house selling hurdles and address such issues before they get out of hand.

Now, let's take a look at three tips to help you detect and resolve a wide range of home selling hurdles.

1. Make a Home Selling Plan

If you are unsure about how to navigate the house selling journey, there is no need to stress. In fact, if you craft a home selling plan, you can prepare for any challenges that you may encounter.

A home selling plan should encompass all of the steps you will need to take to sell your house. It should start with a timeline that reflects how much time you have before you need to list your home. Furthermore, your home selling plan should account for how you plan to showcase your residence to prospective buyers, along with where you plan to relocate following your house sale.

Your home selling plan should remain flexible, too. Because if you have the flexibility to adjust your home selling plan as needed, you can modify your strategy based on any house selling challenges you face.

2. Price and Promote Your House Effectively

The ideal price for one home likely varies from the perfect price for a similar residence in the same city or town. If you conduct a house appraisal, however, you can get a property valuation before you list your residence. And as a result, you may use this property valuation to establish the optimal initial asking price for your house.

Think about how you will promote your residence to buyers as well. If you devote time and energy to enhance your house's curb appeal, for example, you could boost the likelihood of generating lots of interest in your home. Meanwhile, you also can clean each room of your home to help buyers fall in love with your residence as soon as they walk through the front door.

3. Hire a Real Estate Agent

A real estate agent understands the ins and outs of the home selling journey. Therefore, he or she can help you remediate any home selling problems, regardless of their severity.

If you are uncertain about how to showcase your residence to potential buyers, for instance, a real estate agent will help you schedule home showings and open house events. On the other hand, if you are unsure about how to price your residence, a real estate agent will help you establish a competitive house asking price from day on the property selling journey.

When it comes to adding a home to the real estate market, various problems may crop up. Thanks to the aforementioned tips, you can limit potential home selling problems. Plus, you can streamline the home selling journey and increase your chances of maximizing your house sale earnings.


If you intend to sell your home, you should develop a plan. That way, you can identify any potential home selling hurdles and take steps to address such issues before they escalate.

Now, let's take a look at three tips to help you execute a house selling plan to perfection.

1. Establish a Timeline

You know you want to sell your home, but it is important to understand that it may take several days, weeks or months to complete the house selling cycle. Fortunately, if you establish a home selling timeline, you can set realistic expectations for the property selling journey.

Think about how long you will need to relocate from your current residence to a new one. For instance, if you need to pack up your personal belongings, you should account for this factor as you develop your home selling timeline.

When it comes to selling a house, it generally is a good idea to give yourself as much time as you can. Remember, if you have sufficient time to clean your residence and upgrade your house's curb appeal, you may be able to speed up the property selling cycle.

2. Remain Flexible

Although you may devote significant time and resources to craft an effective home selling strategy, you need to keep in mind that problems may arise during the property selling journey. In some instances, these issues may be unavoidable. However, if you maintain flexibility, you can address any home selling issues and prevent them from slowing down or stopping a house sale.

If you encounter a problem during the home selling journey, try not to stress about it. Conversely, tackle a home selling issue head-on, and you can overcome this problem without delay.

3. Consult with a Real Estate Agent

If you are unsure about how to plan for the home selling journey, you can always hire a real estate agent. Because if you have a real estate agent at your side, you can receive expert guidance at each stage of the house selling cycle.

A real estate agent knows what it takes to sell a residence, regardless of the current housing market's conditions. First, he or she will meet with you, learn about your home selling goals and help you plan accordingly. And when you have a home selling strategy in place, your real estate agent will help you put this plan into action.

As you execute a home selling plan, a real estate agent is ready to provide tips and recommendations as well. If you ever have concerns or questions as you navigate the home selling journey, a real estate agent will respond to them immediately.

For those want to streamline the home selling journey, it helps to craft a plan. Thanks to the aforementioned tips, you can create a first-rate home selling strategy. And as a result, you can use a home selling plan to promote your residence to buyers and maximize your house sale earnings.


Summertime brings plenty of sunshine and lots of heat. Meanwhile, for those who plan to sell a house in the near future, it may be beneficial to list your home before summer arrives.

Ultimately, there are many reasons to consider listing your home before summer, and these include:

1. Homebuyers typically are active in the weeks leading up to summer.

Winter usually represents a slow period for homebuyers. But when spring arrives, homebuyers frequently jump at the opportunity to pursue their dream residences. As such, spring may prove to be the perfect time to add your house to the real estate market.

Often, it helps to perform home repairs in winter. This will ensure your residence is ready to add to the housing market in spring, which could increase the likelihood of a fast, profitable home sale.

You may want to conduct a home inspection in winter as well. If you hire a home inspector to evaluate your house, you can receive extensive insights into your home's condition. Then, you can prioritize home repairs and upgrade your residence before you list it.

2. You can avoid moving in hot weather.

Let's face it – summer brings extreme heat that can make it tough for those who are moving from one address to another. Lucky for you, selling your house prior to summer ensures you can avoid moving large, heavy personal belongings in hot weather.

Of course, if you need help with moving, it may be beneficial to hire a moving company. This business will go above and beyond the call of duty to ensure you can enjoy a seamless move, regardless of whether you sell your home in winter, spring or any other season.

3. There is no shortage of real estate agents at your disposal.

Selling a house can be difficult, particularly if you try to list your residence and promote it to potential buyers by yourself. Thankfully, real estate agents are available in cities and towns nationwide, and these housing market experts are happy to assist you at any time.

For those who want to find a top real estate agent, selling a house before summer may be ideal. Real estate agents will do everything possible to showcase your residence to as many prospective buyers as possible in the weeks and days leading up to summer. As a result, you could reap the benefits of a successful home selling experience.

Let's not forget about the guidance that a real estate agent offers a home seller, either. A real estate agent will provide recommendations and suggestions as the home selling journey progresses. Thus, if you're unsure about how to price your house, a real estate agent will help you determine a competitive initial asking price. On the other hand, if you're uncertain about how to respond to an offer to purchase your home, a real estate agent will help you weigh a homebuying proposal's pros and cons.

Take the first step to list your residence before summer – contact a local real estate agent today, and you can receive comprehensive assistance throughout the home selling journey.


A home appraisal is paramount for a house seller. If a seller enters the real estate market with an appraisal report in hand, he or she can use the report's property valuation to determine the optimal price for a residence. Then, this individual can set an aggressive price for his or her house from day one of the home selling journey.

Ultimately, not all home appraisers are equal. Some of the key factors to consider as you weigh the pros and cons of hiring a home appraiser include:

1. Industry Experience

Hire a home appraiser who knows the ins and outs of the real estate industry – you will be happy you did. If you have a real estate expert at your side, you can receive a data-driven appraisal of your house.

Oftentimes, it helps to perform lots of research before you hire a house appraiser. If you reach out to an appraiser directly, you can learn about his or her industry expertise. Plus, you can use this opportunity to receive immediate responses to any home appraisal questions.

2. Client Referrals

Although it may be tough to determine exactly how an appraiser will analyze a house, it generally is a good idea to explore how past clients feel about this professional. If you request client referrals, you can get in touch with an appraiser's past clients. You then can receive firsthand insights about what it is like to work with this appraiser.

Typically, a home appraiser can provide client referrals upon request. If you allocate time and resources to request client referrals and connect with an appraiser's past clients, you could increase your chances of hiring a top-notch appraiser to assess your residence.

3. Your Home Selling Timeline

There is no guarantee that a home appraiser will be available on short notice. If you are operating on a tight home selling timeline, you may want to reach out to multiple home appraisers in your city or town. That way, you can find a first-rate home appraiser who can review your residence right away.

As you get set to add your house to the real estate market, you may want to hire a real estate agent, too. This housing market professional can put you in touch with the top home appraisers in your area. Also, he or she is happy to lend a helping hand at each stage of the property selling journey.

Let's not forget about the assistance that a real estate agent will provide after you list your house, either. At this point, a real estate agent will promote your residence to potential buyers. And if you receive an offer to purchase your house, a real estate agent will help you make an informed decision about whether to accept, reject or counter this proposal.

Ready to add your house to the real estate market? Hire a home appraiser, and you can receive a property valuation that you can use to price your residence competitively from day one of the house selling journey.




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